
Whether you need help with your annual marketing strategy, your website, or some logo’d shirts for a new employee, we want to be your go-to branding team.
Hot Off the Assembly Line...
01/10/11 - New website released for Shade Trees Unlimited.
12/06/11 - New website released for Pin Up Curls.
11/29/11 - New website released for Schust Standard Products Division.
11/23/11 - New website released for Auburn Church of the Nazarene.
11/17/11 - New website released for Lasalle Bed & Breakfast & Sion Bass House Bed & Breakfast.
10/14/11 - New website released for Touché Lighting Controls.
10/05/11 - New website released for Plas-tech Molding & Design.
10/04/11 - Congratulations to Mindy & Kevin Hockady on the arrival of their son, Franklin Joseph Hockaday (7 lbs. 13 oz., 21.25" long).
10/03/11 - New website released for Candace Schuler Writes.
09/26/11 - New website released for McMillen Center for Health Education - Family Table project.
09/15/11 - New website released for Advantage Concrete.
08/19/11 - New website released for 1B Specialty, LLC - Eco-Friendly Solar and LED Products.
07/15/11 - New website released for Women's Health Advantage.
07/05/11 - Congratulations to Mindy and Kevin Hambrick on the arrival of their son, Van Riggins Hambrick (9 lbs 12 oz, 21.5" long).
07/01/11 - New website released for Gerig-Ottenweller Contracting LLC
06/21/11 - New website released for CL&S (Composting, Landscaping, & Soil amendments)
06/10/11 - New website released for Pro Bowl West.
05/09/11 - New website released for Dr. Pulfer DDS.
05/06/11 - New website released for Prevail Prosthetics & Orthodics.
05/04/11 - New website released for Guardian Relocation.
04/29/11 - New website released for Lucky Harley Davidson.
04/21/11 - New website released for Volunteer Center @ RSVP.
04/18/11 - New website released for FAME The Foundation for Art and Music in Education.
02/17/11 - New website released for Milestone Continuing Education.
Does your website need a facelift?
If your website is at or over 3 years old, it could likely benefit from a facelift!
We’re all spending smarter these days… which is a bit of a catch 22. As businesses, we’re trying to figure out the best way to conserve our budgets.. but so are the consumers! So it’s more important than ever to stay in front of your target market and offer them the latest and greatest version of your company.
Here is a brief list of some of the improvements that can be made to an existing website to help cost-effectively engage visitors, encourage contact, and position you as an expert in your field.
Keeping your site updated is now much easier
With a good content management system, we can convert almost any site into a site that you can update in-house with a minimal level of technical skill. Can someone on your staff effectively use Microsoft Word? Then they would be able to update your site – not just the news or events portion, but the all of the content areas of your site.
Start a blog
Blogging isn’t scary, and it’s actually kind of fun! It helps to boost your search engine rankings and positions you as an expert in your field. The posts can be short, maybe a paragraph or so, simply sharing your insights and solutions with your audience.
Use more screen real estate
As desktop monitors and displays are getting larger, we’ve started designing websites wider in order to use more prime screen real estate to deliver a bigger message with less scrolling! A current website design can often be easily converted to a wider format, which makes room for some other digital goodies, such as embedded contact forms, that are on this list.
Use less screen real estate
Yes, I know. I just told you that we want to make your site bigger… and now I’m telling you that we want to make it smaller. For mobile devices, that is. The statistics for mobile website surfers changes constantly, but there are currently over 245 million mobile web subscribers in the United States alone. What do they see when they visit your site? Using programming techniques, we can create a version of your site for the mobile web without creating two entirely different websites.
Feature a convenient and defined call-to-action
Now that we’ve widened your site, we’ve made room for a contact form! Just a few quick fields to allow your visitors to get in touch with you. You might also want to explore more advanced features like immediate online chat.
Give your visitors a multimedia experience
The web isn’t just for pages, images and text anymore. Do you have a commercial? We’ll add that to your YouTube channel and embed it into the site. Do you publish helpful articles for your customers? Record them into an audio file and add a podcast to your site. Use Flash to show product demonstrations, or 360 virtual tours. These are just a few methods to get people interacting with your website.
Social Networking
Sure, there’s a major buzz around social networking right now – but can it really help your business? Absolutely. When done properly, tied in with your website, it’s a great way to stay in front of your customers with little nuggets of helpful information and a minimal time investment. No, it’s probably not going to increase your sales by 150% just because you open a Twitter account, but we’ve already received a couple of RFP’s that were directly related to our Facebook account, and we only spend about 20 minutes a week on it.
For a free website assessment, email us or call Mindy Hockaday at 260-918-2787.