It’s that simple.
Whether you need help with your annual marketing strategy, your website, or some logo’d shirts for a new employee, we want to be your go-to branding team.
Hot Off the Assembly Line...
12/02/09 - New website released for Strahm Group.
10/22/09 - New website released for Radiation Oncology Associates PC
09/25/09 - New website released for Bob Buescher Homes
08/13/09 - New branding released for Urban Prairie Homes by Slattery
08/10/09- New branding released for E&V Construction
08/10/09 - New website released for Klink Trucking
08/05/09 - New website released for Allen County Partnership for Water Quality
07/10/09 - New website released for NuStart720.com
07/02/09 - New websites released for Bit-Mat Indiana & Bit-Mat Michigan
06/29/09 - New website released for Deister Concentrator, LLC
06/08/09 - New website released for The Lottery Express
06/03/09 - New website released for Industrial Training Solutions
06/01/09 - New website released for Imperial Luxury Homes
05/21/09 - New website released for Rogers Formalwear
05/07/09 - New website released for K-Tech Specialty Coatings, Inc.
05/06/09 - New website released for AFP - Association of Fundraising Professions, Northeast Indiana Chapter.
04/30/09 - Mindy Hockaday, Director of Sales graduated from the YLNI Leadership Institute, we congratulate Mindy and the rest of the 2009 class.
04/29/09 - New website released for Citizens Telephone Corporation
04/06/09 - New website released for Ceruti's Catering.
03/30/09 - New website released for DoggieFountain.com.
03/20/09 - New website released for Shawnee Construction.
03/19/09 - New website released for Maumee River Basin Commission.
03/16/09 - New website released for Allen County Fairgrounds and Couture Home.
03/09/09 - New website released for Sperry Van Ness - Parke Group and Excellon Technologies.
02/27/09 - New website released for Freeman Harter Custom Homes.
02/16/09 - New website released for Electrical Staffing.
02/05/09 - New website released for Saint Anne Home.
01/31/09 - New website released for Community Development Corporation of Northeast Indiana.
01/15/09 - New website released for ESI Telecom.
01/05/09 - New website released for Hoosier Manufacturing.
12/05/08 - New websites released for United Way Allen County and BBD Group Properties.
11/12/08 - New websites released for Schenkel Productions and Metro Real Estate Group.
10/14/08 - New websites released for artist Alex Uncapher and Broadway Corridor Project.
09/15/08 - New websites released for Fort Wayne Rental (fortwaynerental.com) and Championship Golf Course Services in Florida.
08/25/08 - New websites released for Listed Fort Wayne and Fort Wayne House Values.
08/20/08 - New websites released for Nu-Start Credit Consulting and Region III-A.
08/11/08 - Angela Scheumann has joined the web development department as a lead programmer.
08/01/08 - New website released for fortwayneshortsale.com.
07/11/08 - New website released for Huntertown United Methodist Church.
07/01/08 - New website released for Indianapolis-based American Business Machines, Inc..
06/21/08 - New websites released for Blue Lake Campground, Indian Springs Campground, Gordon's Campground, and Atwood Lake Campground.
06/10/08 - New website released for iCampIndiana.com.
05/12/08 - New websites released for OfficeOne Solutions and Rathburn Tool & Manufacturing.
05/01/08 - Kandi Tom-Dunwiddie has joined the graphic design team as a designer for both print and web.
4/15/08 - DesignFactore, Inc. expands the downtown Fort Wayne office space to include a new production department.
3/20/08 - New websites released for Hallmark Home Mortgage, The Fortus Group, and AWS Employment Services.
02/05/08 - DesignFactorē, Inc. is pleased to expand our products and services to include promotional products and branded apparel. We welcome Becky Kelker, Director of Promotional Products & Branded Apparel to the team!
01/15/08 - New websites released for Knitting Off Broadway, First Steps of North Central Indiana (AWS), and Quantum Desine Group.
10/17/07 - New website released for Trademark Title.
09/01/07 - New websites released for Bob Buescher Homes, Life Career Consulting and The Orange Opera.
07/19/07 - DesignFactorē, Inc. is a proud sponsor of the upcoming DR. DOG concert, with special guest The Orange Opera. Tickets on sale online at www.drdogfortwayne.com AND at all Wooden Nickel locations.
06/11/07 - DesignFactorē, Inc. has welcomed Mindy Hockaday to our creative family as our Director of Sales & Client Management. Contact her at mhockaday@designfactore.com.
Does your website need a facelift?
If your website is at or over 3 years old, it could likely benefit from a facelift!
We’re all spending smarter these days… which is a bit of a catch 22. As businesses, we’re trying to figure out the best way to conserve our budgets.. but so are the consumers! So it’s more important than ever to stay in front of your target market and offer them the latest and greatest version of your company.
Here is a brief list of some of the improvements that can be made to an existing website to help cost-effectively engage visitors, encourage contact, and position you as an expert in your field.
Keeping your site updated is now much easier
With a good content management system, we can convert almost any site into a site that you can update in-house with a minimal level of technical skill. Can someone on your staff effectively use Microsoft Word? Then they would be able to update your site – not just the news or events portion, but the all of the content areas of your site.
Start a blog
Blogging isn’t scary, and it’s actually kind of fun! It helps to boost your search engine rankings and positions you as an expert in your field. The posts can be short, maybe a paragraph or so, simply sharing your insights and solutions with your audience.
Use more screen real estate
As desktop monitors and displays are getting larger, we’ve started designing websites wider in order to use more prime screen real estate to deliver a bigger message with less scrolling! A current website design can often be easily converted to a wider format, which makes room for some other digital goodies, such as embedded contact forms, that are on this list.
Use less screen real estate
Yes, I know. I just told you that we want to make your site bigger… and now I’m telling you that we want to make it smaller. For mobile devices, that is. The statistics for mobile website surfers changes constantly, but there are currently over 245 million mobile web subscribers in the United States alone. What do they see when they visit your site? Using programming techniques, we can create a version of your site for the mobile web without creating two entirely different websites.
Feature a convenient and defined call-to-action
Now that we’ve widened your site, we’ve made room for a contact form! Just a few quick fields to allow your visitors to get in touch with you. You might also want to explore more advanced features like immediate online chat.
Give your visitors a multimedia experience
The web isn’t just for pages, images and text anymore. Do you have a commercial? We’ll add that to your YouTube channel and embed it into the site. Do you publish helpful articles for your customers? Record them into an audio file and add a podcast to your site. Use Flash to show product demonstrations, or 360 virtual tours. These are just a few methods to get people interacting with your website.
Social Networking
Sure, there’s a major buzz around social networking right now – but can it really help your business? Absolutely. When done properly, tied in with your website, it’s a great way to stay in front of your customers with little nuggets of helpful information and a minimal time investment. No, it’s probably not going to increase your sales by 150% just because you open a Twitter account, but we’ve already received a couple of RFP’s that were directly related to our Facebook account, and we only spend about 20 minutes a week on it.
For a free website assessment, email us or call Mindy Hockaday at 260-918-2787.